This is a guest post from local Realtor, North Mason Chamber member, and social networker Dinah Griffey of Allyn.
Why use Social Media Marketing?
Social networking is a new media for business that is catching on at a rapid pace. Most people in the beginning questioned the relevance. They ask, “What can it do for my business”. Some wonder if a tool that is free, readily available, and easy to use has some sort of a catch. The truth is that it does…It catches business.
Social networking is an easy way to promote yourself as the expert in your field and it can be used in any field. It is a way to get in touch with people you do not talk with that often and it is a way to open a door that you may not have accessed in a while.
Facebook is a tool that I like to utilize. Not only have I found lost friends and family but I have been able to reconnect with clients from my past.
In 2006, I was working with a couple to buy a home in LakeLand Village. We looked at several, and had it narrowed down to one they loved. The day following our showing I followed up with them and was hoping to set up a time to write an offer. The call did not turn out as expected.
The phone rang for a while and when the husband answered I could sense that something was off in his voice and I could hear crying in the back ground. I was informed that their son had been killed the night before. What do you say to that? I spoke my condolences and kept in touch via mailers every so often.
This past year I found them on Facebook. We talked and they are once again looking for a home in LakeLand Village. He still needs to telecommute and our area is perfect for those who want to enjoy a beautiful rural setting and work from home.
I have also met other Agents that through building a relationship online have referred clients to me. Social Networking can be the key to a very successful business. While social networking is a great tool it should not be the only one in your tool box. Follow through and consistency are essential to achieving success. As in any marketing venture you will get out of it what you put into it.
Dinah’s Bio:I am well known in the web 2.0 marketing world and I know how to get results. I have attended many intensive training seminars and every time I am amazed at what this new world offers. The sky really is the limit. If you can dream it you can make it a reality.I am readily available and I enjoy sharing all that I am learning. You can reach me -Dinah Griffey today at 360-551-8888 or visit me on the web at TheNorthwestLife.com. I would be happy to answer any questions you might have, or spend some time showing you around our beautiful region!
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