According to Twitter there are 302 million active global users on the site each month, with 500 million tweets sent per day. While you may not need to reach even a fraction of them, it’s a sizable number of people using Twitter. 80% of the active users access Twitter from mobile so it’s a great way to stay in touch with people on the go.
If you’re using Twitter, are you using lists? If not, you should be and here’s why:
Ways to Use Twitter Lists for Your Chamber
Twitter lists allow you to organize your followers. They can be private or public and you can name thing anything you’d like. That comes in handy.
Public Lists Uses:
Public “listees” will be notified when they are added to a public list and the name of the list.
Give a Compliment
Ever hear the phrase “flattery gets you everywhere”? This is very true on social media. A good way to get noticed is to give compliments and a good way to give a compliment on Twitter is by creating a flattering title for your lists. A title like “social media gurus” will make someone feel very appreciative when you add them to it. Adding someone to “members” doesn’t convey the same good feeling and compliment.
As a Resource
Since public lists are visible, you can compile a list as a resource and share it. If you create a social media gurus list you can share it with your membership for easy access to a group of social media experts. People can also subscribe to your list.
Look for People
If your town has a hashtag, keep a list of people who often talk about your town. This allows you to easily monitor what’s being said and reach out to them.
If you have a large event you’re hosting or a conference, you can create an attendee list that helps people connect before the event. This is best used for really large meetings or events.
Private List Uses:
When a list is marked private, the person named to it will not be notified and will not know they are a part of it.
Make a Must Watch List
If you’re worried about a particular set of members not renewing or there’s someone you want to pay close social media attention to, adding them to a private list will allow you to see their tweets easily and increase your interaction with them.
If you’re not using lists, you’re missing out on one of the easiest ways to get through the noise on Twitter and create another great resource for your community.