You are not just winging it at your chamber, are you, when it comes to your social media strategy?
Way too many organizations are.
They don’t have solid goals.
They don’t know how to measure success.
They don’t know who needs to be on the bus.
The certainly don’t have a crisis management plan in place in case something goes terribly wrong.
Watch this recorded webinar by Frank and learn about the 7 steps that go into creating a chamber specific social media plan.
- Gather the team. Hint, the CEO had better be on the bus
- Know your goals
- Know how to measure success
- Focus on your TM. Biggy.
- Create your UVP and know your WHY
- Pick a tone
- Write those guidelines and policies
Bonus #8. Create a crisis management plan for your chamber.
Watch below.
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