Post #1 of a new series on social media marketing for small business and business associations. Simply put, you and your organization must have a Facebook presence. Facebook for Small Business and Associations Here are some statistics from Facebook to prove my assertion: People on Facebook More than 500 million active users 50% […]
Social Media and Internet Marketing Training – New Series of Posts
Are you in the early stages of using social media and Internet marketing to build your business? In my presentations, during the introductions I ask the audience on a scale of 1-10 with 10 being expert, rate your social media use. At chambers and small business groups, the average is still under 3. While not […]
Social Media and Internet Marketing: 3 Key Tips
When speaking to business groups on social media and internet marketing, I focus on strategies without being too specific on sites. Because sites come and go but human nature remains. These 3 key tips or strategies rely on that. Keep reading for more. What I have found from training and interacting with more than 200 […]
Know This: They Can Live Without You.
A guest post from Patrick H. McGaughey, IOM, International business consultant to chambers of commerce across the United States and Canada. Make the most of “Your Time” Here’s a lesson all chamber and association executives should learn. If you learn it while your an executive, it’s one of the best lessons ever. If you learn […]
Grow Your Chamber Through Social Media Marketing
These are tough times in the business association world. Here are some quotes I was able to grab this week: Participation in civic organizations, service clubs, and political involvement has decreased dramatically over the last three decades. ~ Bill Russell, past president of the United States Junior Chamber of Commerce (Jaycees) Corporate membership numbers dropped […]
Free Report Specific to Your Business
I have a free offer for you. In my social media essentials and strategies book, I discuss the necessity of not getting bogged down by the “technical side” of social media marketing. Your time should go to telling your story, creating and maintaining relationships with folks in your target market, providing content (Give Gifts. Be […]
Social Media Marketing Training for Chambers and Business Associations
An invite from the Washington Chamber of Commerce Executives: Greetings Professionals: Next week, we are fortunate to have Frank J. Kenny conducting his Social Media Essentials workshop specifically for Chambers. Frank was one of the very first to recognize the value of this new medium in growing one’s Chamber. He has since taken to the […]
Get Ahead of Your Competitors Through Social Media Marketing
To become and remain successful, businesses must have a unique value proposition, differentiator, or competitive advantage. What is your organization’s competitive advantage? You have one right? After all, nobody goes into business with the idea of simply doing what all the competitors do. You know you must stand out. How can you create a […]
