If you have a chamber membership position do you pay them salary, commission, or both? Having the right salary structure is important to incentivizing this type of a sales role. So what’s best for your chamber?
Here a few chamber professionals ring in on what they do at their office:
How to Structure the Pay of the Chamber Membership Position
Both Salary and Commission
At the Callaway Chamber of Commerce and Visitors Center, the membership position receives a base salary and a commission. The commission is paid after the membership fee is.
Keep in mind, the base needn’t pay the bills. It can be just enough to keep people from getting discouraged if they have a rough month.
The Table Rock Chamber of Commerce uses a salary structure with quarterly bonuses, which helps them spread out the payments instead of issuing monthly commission checks.
Some chambers don’t pay any form of base salary and pay only commission. This keeps sales/membership people hungry and provides an incentive to bring people in the door. If they’re not producing, the chamber isn’t paying. However, this also makes it easier to leave because if they’re not producing any money anywhere is better than what they’re making.
The chambers that use this salary structure needn’t employ their membership person either. Some of them use contractors or finders that they only pay when they bring the chamber members. No benefits are provided and no salary, only commission.
A salary-only option is beneficial because the chamber knows what they will pay in this membership position regardless of how many new members walk in the door. However, it provides little incentive (outside of doing your job) to bring in new members. Most people who have a sale mentality will expect to be compensated for the “hunt” so when you structure the salary for a membership position based only on salary, you likely won’t get superstar sales people. However, sales is changing so high-powered salespeople aren’t necessarily the solution you’re looking for anyway.