Oprah once said, “Don’t get in the mud with the pigs. You’ll get dirty and they’ll love it.” Here’s the truth chamber professionals don’t say out loud often enough: when your job is built on relationships, reputation isn’t just part of the work. It is the work. That’s why a disgruntled former employee or board member taking […]
What To Do When Your Board Starts Micromanaging You
As chamber professionals, we’ve all experienced it—the well-meaning board member who wants to rewrite the marketing copy, redesign the logo, or micromanage social media strategy. While board engagement is essential for a chamber’s success, there’s a fine line between strategic oversight and operational interference. How much should your board be involved in something like marketing, […]
How to Craft a Compelling Mission Statement for Your Chamber
In this two-part series, we’re going to cover how to draft effective mission and vision statements that will help you clearly communicate what your chamber is, what you do, and where you’re going. This week we’ll tackle the mission statement and next, we’ll talk about vision. Mission statements are changing. They’re no longer paragraphs filled […]
