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Frank J. Kenny's Chamber of Commerce Industry Blog

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March 23, 2026

Why Chambers Need to Take TikTok Seriously

Why Chambers Need to Take TikTok Seriously

Is this you? Your chamber hosts great events, sends a solid newsletter, and stays completely invisible to half the businesses in your area. If so, we’re guessing you haven’t figured out short-form video yet. TikTok isn’t a teen trend you can wait out. It’s where attention actually lives right now — and for chambers, attention […]

Article by Christina Metcalf / Redirected / content, social media, tiktok

December 15, 2025

Why Promoting Your Members Might Be Hurting Your Reach (And How to Fix It)

If your 2026 goal is “promote more members on social” but you’re concerned about what that might do to your Facebook reach, you are not alone. A lot of chamber pros are wondering is it better to hunt down member posts and reshare them, ask businesses to send content, or build something else entirely when […]

Article by Christina Metcalf / Social Media for Chambers / member engagement, member stories, social media

October 20, 2025

How to Use LinkedIn to Build Your Chamber’s Professional Credibility

When it comes to social media, chambers often default to Facebook and Instagram. That’s where the holiday photos go, where ribbon cuttings get dozens of “likes,” and where the community sees its chamber as friendly, approachable, and—dare we say—fun. LinkedIn, though? That one’s trickier. Isn’t it just somewhere that job seekers go? Ask a room […]

Article by Christina Metcalf / Redirected / chamber best practices, LinkedIn, social media

July 15, 2024

Creative Ideas for Member Posts (without losing your mind)

Your schedule is filled to the brim. You’re busy doing what you need to do for the chamber and trying your darndest to help share your audience with your member businesses. You’re hoping that even the smallest bit of social media attention will help members grow their customer base but it’s exhausting. It’s like trying […]

Article by Christina Metcalf / to be redirected / AI, content ideas, social media

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Our Authors

Frank Kenny is a successful entrepreneur, chamber member, chamber board member, chamber board of directors chair, and chamber President/CEO. He now coaches chamber professionals, consults with chambers, trains staff and members, and speaks professionally. He helps Chambers and Chamber Professionals reach their goals. See full bio.

Christina R. Green teaches chambers, associations and small businesses how to connect through content. Her articles have appeared in the Midwest Society of Association Executives’ Magazine, NTEN.org, AssociationTech, and Socialfish. She is a regular guest blogger on this site and Event Managers Blog. Christina is just your average bookish writer on a quest to bring great storytelling to organizations everywhere.Visit her site or connect with her on Twitter @christinagsmith.
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