While the IRS allows for unlimited board service, there are several reasons why chambers consider term limits for board members as a “best practice.” In this article, we’ll cover some of the most important points for both sides and give you some ideas on how to navigate the issue. The Term Limit Conundrum The problem […]
How to Launch a Successful DEI Initiative at Your Chamber
Diversity, equity, and inclusion programs are becoming popular at chambers as many organizations look to give all members of the community entry and a voice at the table. For some, it’s a natural progression of work that’s already happening in their community. For others, it’s the chamber leading the efforts. But if DEI is something […]
How to Create a Lead Magnet for Your Chamber
How’s your email list? Who’s on it? Is your list comprised only of members and former members? Do you know how to create a lead magnet to add to your list? If not, then you are missing an opportunity. Building an email list and staying in touch with list members is the best way to […]
How ChatGPT for Chambers of Commerce Can Make Your Life Easier
Unless you’ve been on vacation in a remote area with no electricity, you’ve undoubtedly heard the buzz recently about AI-written content and especially how ChatGPT has exploded in just a few short months. How does it work? How can it make your Chamber life easier? We’ll break down the pros and cons for you. Just […]
Membership Sales: How to Answer “But What Have You Done for Me Lately?”
Any marketer or copywriter will tell you that no matter what you sell the customer (or member in a membership sales situation) messaging should always come down to “What does this mean to the customer?” It’s not easy boiling it down to what’s important to them because often they:(a.) don’t know what that is until […]
What I Wish I’d Known as a New Chamber President or CEO
Are you a brand new Chamber President or CEO? Or maybe this isn’t your first rodeo but you’re wondering where to begin in a new situation. Perhaps you’ve been in the position for years, but curious about what else you could be doing. Whatever the reason, we’ve got valuable advice for you from the Chamber […]
Tiered Dues Structure: 9 “Must Dos” for Chambers
Blame it on Burger King or Subway, but people want to have it their way. Basing membership dues on headcount instead of a tiered dues structure is a quick way to turn off a lot of businesses these days. With the downturn in the economy, value is critical to organizations. It’s difficult to show large […]
Why Chamber Pros Should Set New Year’s Resolutions – Even if You Hate Them
Do you know the problem with New Year’s resolutions? They’re so exciting and new at the beginning of the year. But according to research from the University of Scranton, by the end of February only about 8% of the people who made resolutions are still working on them and will see them through to completion. […]
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