Let’s pretend it’s Christmas in July…errr…May…or maybe you are nearing the end of your fiscal calendar and you have a little extra in the chamber of commerce budget. Perhaps you’re budgeting for next year and your board has invited you to get yourself a little “something.” Whatever the reason, if you find yourself with a […]
“Help! No One Knows What My Chamber Does”
Worried because people always ask you “What does a chamber of commerce do?” Here’s why you shouldn’t be concerned and what you should focus on instead. Sales trainers tell us it’s an easier sale when you concentrate on telling people how you help instead of educating them on the daily tasks, events and activities that […]
Cheap Giveaway Ideas for Marketing Your Chamber
Are you attending a special event or want to show off your new branding? Then you might just be in the market for some cheap giveaway ideas. While branded promotional items that you give away are a great way to market your chamber, you may be concerned about the impact of that on your budget. […]
Build a Chamber FAQ Page That Ranks on Google (and Sells Memberships)
If your ideal member was looking for help to build their business, would they find your chamber website if they weren’t specifically looking for the chamber? In addition to a solid content marketing plan, a Chamber FAQ page could be the “SEO ranking gold” that you were looking for. Once they find your site, does […]
New Member Welcome Packet Ideas for Chambers of Commerce
Ahhh the honeymoon, when members are new and filled with dreams of how extraordinary membership will be. It’s an ideal time for the new member welcome packet to shine. It goes a long way because you have their attention. They’ve just given you money and they are looking for a return on their investment. It’s […]
How to Help Your Chamber Get Along Without You
If you work for a smaller staff chamber and/or you’re very good at what you do, you may be plagued by thoughts of how your chamber would get along without you. What would happen if you weren’t available? Could you take a sick day? Go on vacation for a week? Could you take a longer […]
Business Advocacy: How Chambers Can Influence Government Affairs
Business advocacy is important because any lobbyist will tell you that business is inextricably tied to government. The candidates who are elected–and the laws that are passed–directly impact the business environment locally, across the state and the nation. But just how involved should a chamber of commerce be? At what point is involvement helpful to […]
6 Ways to Make Chamber Blogging Easier
Do you have a blog on your chamber website? Are you wracking your brain for ideas on what to post? And are you dreading that day (or days) you’ve set aside to generate content? Chamber blogging doesn’t have to be a pain. If you can create a process and figure out where and how to […]
