I bet there are things you want to know about members, prospective members, and those who are no longer members. You probably want to know what they like and don’t like. Which events are favorites, which are not. Why someone joins, why they stay, and why they leave. The easiest way to find out the […]
Ideas for Incredible Engagement Through Chamber Holiday Promotions
I’m writing this post the day after Halloween and that means it’s essentially Christmas…at least from a marketing perspective. While this sort of holiday “rushing” may bring on moans and groans from most of us, companies do it because it’s lucrative and drives sales. People spend a lot of money on holidays and they […]
10+ Places for the Best Chamber Training
Looking for the best chamber training? If you’re brand new to the chamber industry or you’re just looking for places to fine-tune your existing skills, we know where you can find the most specific and targeted chamber training available today. In order to best help everyone, we’ve compiled a list of chamber training that varies […]
Enlist Your Members for Better Chamber Marketing
Chamber marketing and handling social media, worrying about retention and membership sales can all be overwhelming. But you don’t have to do it by yourself. You can create an army of chamber ambassadors who don’t even work for you, happy members who sing the praises of your chamber. These folks will not only take over […]
11 Tools to Help You Build Your Chamber Email List
As a chamber, you already have a member email list. But what about a chamber email list for prospective members? How are you marketing to and staying in touch with people who haven’t made up their minds about membership yet? Here’s how to build your chamber email list. Why You Need a Chamber Email […]
Email Marketing: Best Practices for Chambers
There’s a lot involved in getting email marketing right. When and how you send is important. So is your content. Subject lines, who it’s sent from…these are all components of good email marketing. But before you launch an email campaign, it’s essential you perfect the following email marketing best practices for chambers. What is Email […]
Improving Member Engagement – A Foolproof Strategy
Are you tired of hearing how critical improving member engagement is? Of course, it’s important but it can also seem like a resource drain trying to come up with new ways to get people to interact with you. Trying to work on member engagement can feel like being that lone kid in the first-grade sandbox, […]
Promoting Your Chamber Legislative Activities: Tips for Getting the Word Out
Chambers do an amazing amount of good and most of them have a hard time honking their own horn. On one hand, it’s getting easier these days to decide not to market the chamber legislative activities and efforts because people appreciate a much more subtle indicator of greatness. But you shouldn’t give it up entirely. […]
