As long as your chamber is seen as a pillar of your community, organizations will see you as a natural partner for them seeking sponsorship and donations. Your board members might even try to talk you into supporting their causes or sponsoring their kid’s little league team. That can be uncomfortable, especially if the person or […]
4 Meaningful Ways to Show Member Appreciation
Should you thank a member for investing in their own business? Probably not, but showing appreciation to members for renewals is not as simple as that. Plus, you’re not thanking them for renewing. You’re thanking them for being a part of something larger than themselves in your community. You’re thanking them for investing in your […]
Should This Be Your Chamber’s Next Big Bet?
We all want to stay ahead of the curve and that means embracing evolving communication platforms. While social media giants like Facebook and Instagram remain relevant, YouTube is rapidly emerging as a powerhouse for reaching and engaging the 35+ demographic, which probably comprises most of your business community. It’s time to consider why this video […]
Finding Your Chamber’s Champion
Every thriving Chamber of Commerce pro understands the power of personal connection. Your Ambassador Group is the front line, the welcoming committee, and the relationship builders. They are the elves in your Santa’s workshop. At the helm of this vital team is the Ambassador Group Board Chair. But just what does that rockstar do? How […]
Are Gig Workers Joining Your Chamber?
Do you have many gig workers as members? Some chambers have been extremely successful with this group of micro capitalists because they understand that what they need more than anything is access to resources. The chamber can provide those. It can be an easy sell if you know how to reach them and speak their […]
Turning Promotional Items into Chamber Gold
Branded promotional items aren’t just freebies—they’re powerful tools to boost visibility, strengthen relationships, and even generate revenue for your Chamber of Commerce. Whether you’re welcoming new members, engaging event attendees, or connecting with the community, the right swag can leave a lasting impression. And the best part? With smart sponsorship strategies, you don’t have to […]
How Storytelling Can Help Your Chamber Influence Policy and Support Local Businesses
Storytelling is a critical part of any chamber’s marketing arsenal, but it should also be an effective part of your advocacy at all levels. When you say the word “advocacy” and tell your members you are advocating for them, most people tune out—especially in today’s hot-button climate. Political actions turn people off—that is, until they […]
How a Chamber Membership Drive Can Supercharge Your Membership and Budget
Membership drives are a love ’em or hate ’em undertaking. Many chambers have found success in these high energy blitzes, while others have attracted a lot of the “wrong” types of members–the one and done of the world. So how do you know if a member drive is right for your chamber? There are a […]
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