Frank J. Kenny's Chamber of Commerce Industry Blog

Have you read the op-ed pieces recently? People on both coasts are clamoring for “Immunity Nights” as a way to help local businesses after Johns Hopkins professor Dorry Segev and Bloomberg School of Public Health professor Marty Makary published an opinion piece launching the idea in the Washington Post on February 25th . Will your […]

Are you looking for additional sources of chamber non-dues revenue? Have you thought about affinity programs? Affinity programs can make it possible for your chamber to increase its non-dues revenue with no additional efforts by directing people to things they’re already buying anyway. This could end up being one of your easiest sources of non-dues […]

“Value-added” chamber memberships seem like a no-brainer, right? Of course. Every chamber professional wants to add value to their memberships. They want members to know that a chamber membership is valuable. But that’s not exactly what we mean in this context. Let’s explore what “value-added” memberships are and how you can leverage them to improve […]

Boy, virtual events have certainly given us a challenge this year, not to mention finding lunch and learn topics during a pandemic. Not only can it be hard to engage people with multiple distractions in their households but we’ve also had to listen to people complaining about paying for virtual events. But regardless of the […]

Chambers of commerce cannot live on member dues alone, right? Non-dues revenue must be part of the equation. The industry average is that dues make up only 44% of a chamber’s budget. That leaves non-dues revenue to make up the remaining 56% of the average chamber’s revenue. Non-dues revenue is a whole lot more scalable […]

Did you inherit a chamber that was a mess? Maybe you have a brand-new chamber. Either way, you need to know what to do first to get it straightened out or on the right track. In this extensive article, we’ve put together many of the most common things you’ll need to do to bring your […]

Chamber marketing ideas for Valentine’s Day may not the first thing you think of when coming out of the last year we’ve all had. It might not even be your personal favorite holiday. But what better time to remind your chamber members how much they mean to you. It’s festive and can be a bright […]

It’s hard to watch good, decent businesses go under through no fault of their own. It’s time for some creative morale boosters for your community! Because even those conservative businesses that had months of operating reserves are now–(nearly) a year into COVID–finding it wasn’t enough. But what can the chamber do? You certainly can’t end […]