Your chamber board can be a spectacular force behind the success of your chamber or it can feel like a prima donna party full of drama. Sadly, in the latter case, you may have inherited the drama and not caused it on your own. Maybe it’s time for a chamber board bootcamp – even if […]
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10 Ways Chambers Make It Hard to Get New Members
Your chamber wants to get new members. So you’ve spent time studying marketing, you’ve probably heard a guru or two tell you about removing the friction in order to get people to join (or do business with you). Seems like a very basic idea: Make it easy to become a member then you’ll get new […]
The Facebook Pixel: How to Set Up & Use for Your Chamber
Hopefully you’ve heard of the Facebook Pixel, but you’ve probably thought to yourself “That’s too hard, I don’t know how to set that up!” or “I’m not going to spend money on ads, so why bother!” and if you have – you’ll want to keep reading. Even if you’re not thinking about paid ads right […]
50+ Lead Magnet Ideas for Chambers
Are you trying to build and grow an email list to market and bring in additional revenue for the chamber? Lead magnets are a great way to do it and now is the ideal time to do it because people are dedicating more time to professional development due to COVID. But even if you agree […]
Meeting the Needs: How to Help New Businesses
This article is part of our Meeting the Needs Series that is designed to help chamber professionals meet the individual needs of certain market segments. See the footer of this article for a list of posts in this series. The bad news is that the coronavirus pandemic has done a number on businesses and we’ll […]
32 Ways to Make Your Chamber Work / Life Easier
Chamber pros are some of the hardest working professionals out there. Chamber work / life easily blurs into personal life as you’re recognized as the “chamber gal /guy” wherever you go. You have to constantly be “on” and you’re charged with doing a lot to improve your community with fewer and fewer resources at your […]
Who Does What: Chamber Board Members vs. Ambassadors
Wondering who does what in the structure of your chamber of commerce? In this new category of articles, we’re going to cover definitions for popular roles within the chamber and the responsibilities of each one of these roles. Consider this series your primer on chamber foundations. In the first post in this series, we’ll explore […]
12+ Social Media Post Ideas to Help You Engage Your Chamber Audience Over the Holidays
It’s that time of year and we all have one eye on the calendar and one on the clock. Social media post ideas aren’t the first thing you and your chamber staff have in mind. You all need a break and hopefully planning on spending quality time away from the office with family and friends. […]
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