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Frank J. Kenny's Chamber of Commerce Industry Blog

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December 15, 2025

Why Promoting Your Members Might Be Hurting Your Reach (And How to Fix It)

If your 2026 goal is “promote more members on social” but you’re concerned about what that might do to your Facebook reach, you are not alone. A lot of chamber pros are wondering is it better to hunt down member posts and reshare them, ask businesses to send content, or build something else entirely when […]

Article by Christina Metcalf / Social Media for Chambers / member engagement, member stories, social media

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Frank Kenny is a successful entrepreneur, chamber member, chamber board member, chamber board of directors chair, and chamber President/CEO. He now coaches chamber professionals, consults with chambers, trains staff and members, and speaks professionally. He helps Chambers and Chamber Professionals reach their goals. See full bio.

Christina R. Green teaches chambers, associations and small businesses how to connect through content. Her articles have appeared in the Midwest Society of Association Executives’ Magazine, NTEN.org, AssociationTech, and Socialfish. She is a regular guest blogger on this site and Event Managers Blog. Christina is just your average bookish writer on a quest to bring great storytelling to organizations everywhere.Visit her site or connect with her on Twitter @christinagsmith.
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