Are you fully using the dynamic potential of your Chamber Ambassadors? While the concept of Ambassador programs isn’t new, the transformative impact they can have on your chamber and community might surprise you. Beyond the traditional role of Ambassador as “official greeter,” you can find ways to do more with your Chamber Ambassadors. These dedicated […]
Gen Z Is Following the Money and What That Means for the Chamber
We’ve talked about the importance of Gen Z recruitment and cultivating younger leaders, members, and volunteers. But new insights have come in about the drivers behind Gen Z’s choices and they may be a challenge for chambers that want to hire the latest generation to hit the workforce. But while they may challenge chambers in […]
A Love Letter to Chamber Pros
This coming week is Valentine’s Day, a day associated with romantic love. But just as we honor all mothers on Mother’s Day–perhaps we should make it a tradition on Valentine’s Day to think of the people we care about. We could use Heart Day to share our feelings about those who impact our lives. For […]
How to Reshape Your Chamber Story
Maybe you want to reach a younger audience of new business owners or perhaps your chamber is recovering from a less-than-stellar reputation from years ago. Whatever the case, do you feel like your chamber isn’t receiving the interest it should based on what you’re doing for the community? If so, you’re not alone. Many chamber […]
Help! Our Chamber Event Check-in Is a Mess
It’s all about experiences these days and sadly, experience begins at a potential attendee’s first thought of your chamber event. It begins with your invitation and marketing. But the place most people pay attention to is the physical event. And the first taste of your physical event is most often check-in. If your chamber event […]
I Need Feedback! 9 Ways to Know if You’re Meeting Member Needs
Henry Ford was rumored to have said — if I had asked the customers what they wanted, they would’ve said faster horses. Mr. Ford (allegedly) didn’t think very highly of the public’s vision when it came to innovation. While you may or may not share his feelings about your chamber members’ ability to realize what […]
Help! Our Chamber Lunch & Learns Are Bombing
Do you host Lunch & Learns or other networking luncheons at your chamber? Have you had problems with attendance lately? Or maybe you’re having difficulties with getting people to attend your breakfast sessions? Whatever the event, if you’ve noticed a dip in attendance, there are a few things you should consider. The Times Are Changing […]
2 Big Changes for Chambers Coming with Gen Z
Yes, this is another generation post but it has little to do with their personalities or things they aren’t doing. If you spent any time over the holiday with Gen Z, you may have noticed a few things about how they communicate using their electronics. If you talked to them about purchasing gifts, you may […]
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