While many communities are starting to open up and resume things as much as possible, big gatherings can still be off-putting for some, even when you host them outside. This is why the virtual ribbon-cutting ceremony or event might be the way to go. Here’s why: A ribbon-cutting may be one of those events many […]
Chamber Ribbon-Tying Events are the Hot New Trend
We first wrote about chamber ribbon-tying events over two years ago. It was a great idea then that some chambers were using to signify a unification of the community with the opening of a business or entity. Now with COVID-19 and the re-opening of businesses, the emotional significance and impact of this event is greatly […]
10 Ways Chambers Make It Hard to Get New Members
Your chamber wants to get new members. So you’ve spent time studying marketing, you’ve probably heard a guru or two tell you about removing the friction in order to get people to join (or do business with you). Seems like a very basic idea: Make it easy to become a member then you’ll get new […]
9 Things Chambers Can Do to Help Members’ Lives Be Better
Chamber pros, can you relate to this 2020 meme? I’ll bet. And for good reason. 2020 has been a “near-literal” train wreck for so many reasons. From the obvious COVID and economic shutdowns to murder hornets, civil unrest, massive forest fires, category-4 hurricanes, and a contentious political race. And then we can’t even seek comfort […]
Having the Hard Conversations: Dealing with Community Disappointment
This article on dealing with community disappointment is part of a series of articles designed to help chamber pros know what to say when they’re faced with difficult conversations. If there’s a hard conversation in your future or a difficult question you’ve received that you would like us to cover in the future, please drop […]
130 Free Webinar Ideas for Chambers: Attract Prospects & Wow Members!
You’ll hear us say over and over that the most powerful chamber benefits help members and prospects do something they can’t do for themselves. That’s why we’ve curated this huge list of free webinar ideas specifically for chambers of commerce. Because doing for your members what they can’t do for themselves is the definition of […]
The Facebook Pixel: How to Set Up & Use for Your Chamber
Hopefully you’ve heard of the Facebook Pixel, but you’ve probably thought to yourself “That’s too hard, I don’t know how to set that up!” or “I’m not going to spend money on ads, so why bother!” and if you have – you’ll want to keep reading. Even if you’re not thinking about paid ads right […]
Having the Hard Conversations: Where’s the Value in a Virtual Event?
This article on explaining the value of a virtual event is part of a series of articles designed to help chamber pros know what to say when they’re faced with difficult conversations. If there’s a hard conversation in your future or a difficult question you’ve received that you would like us to cover in the […]
